Economic analyst and technology communicator considered one of the most influential figures in Digital Economy, with over two million followers on his social media and being one of the most sought-after speakers of the moment.
He has been selected as TopVoices LinkedIn, Top100 Forbes Influencers, Top100 Innovative Leaders of the 21st Century, and Top100 Most Creative People in Business.
As an international consultant, he leads his own consultancy, Allrework, which works with clients such as Microsoft, IBM, Allianz, Deloitte, Mercedes Benz, Telefónica, Adobe, PWC, CaixaBank, Amazon, and a dozen governments worldwide. At the same time, he is an advisor to d-LAB of Mobile World Capital, counselor to the digital business accelerator Conector Startup Spain, and an economic analyst in multiple media outlets worldwide.
He is one of the analysts who predicted the economic crisis before it happened. In 2006, he wrote about what would unfold years later, not with alarmism, but from a perspective of historical opportunity. For this and other reasons, his blog was awarded third place in the EuroBlogs Awards for the best European blog and received one of the mentions for the best blog in Spain.
He publishes his books with the publishing house Planeta. The most notable are Against the Subsidy Culture, An Ant in Paris (translated into several languages and selected as one of the ten indispensable books by Forbes Magazine), and his latest book, The Era of Humanity, which is now in its 12th edition.
Previously, he founded the digital consultancy Cink, which was acquired by the multinational Llorente y Cuenca years later. He was also the creator and director of the Postgraduate Program in Digital Strategy in Networks for the IL3 at the University of Barcelona, a member of the New Economy Research Group at the Polytechnic University of Madrid, and the first director of the now-defunct magazine Westinghouse New Economy.
He currently resides in Madrid, although he has lived in a dozen countries. His favorite music is performed by Frank Sinatra, Noel Gallagher, or Lana del Rey. His favorite films are Solaris and Metropolis, and his favorite authors are Ray Bradbury and Arthur C. Clarke. He supports RCD Español, but his favorite sports are rugby and handball. His greatest passion is his son Max and his wife Lara.
Anecdote: His first business was at the age of 12 when he asked his mother for money to buy collectible cards and resell them based on the difficulty of obtaining the most sought-after ones. He presented his mother with a business plan to demonstrate he would return profits on her investment. It was then he discovered that a business plan doesn’t always work out as planned.